Let’s Talk Co-Wash: Why It Deserves a Spot in Your Routine (and on Every Back Bar)

I love co-washes—especially for dense hair, whether it's fine or thick. They’re gentle, effective, and when used right, they can totally transform how your hair feels and behaves.

Unlike traditional shampoos, co-washes are detergent-free, which means they cleanse without roughing up the cuticle. That’s a game-changer if you struggle with tangles or frizz. Think of it as the magician of detangling—it glides through knots and makes post-foil rinsing a dream. (Stylists, if you don’t have a co-wash on your back bar… you're missing out. Big time.)

But let me be clear: co-wash is not the "2-in-1 great hair, no fuss" Pert Plus of the ’80s. A true co-wash is a conditioning cleanser—it nourishes and gently cleanses at the same time, helping maintain your hair and scalp’s integrity. It’s multitasking done right.

Now, here’s where I veer off from most co-wash marketing. Many brands will tell you that co-wash is all you need—and I respectfully disagree. Why? Because of modern life. Think:

• Air-drying residue

• Dry shampoo buildup

• Sweat

• SPF

• Not shampooing daily (which you shouldn’t be, by the way)

Before co-washing, you need to clarify—then follow up with your co-wash. This creates balance and sets the foundation for a healthy scalp and soft, manageable hair.

And even if you’re not using a co-wash, the same rule applies:If you’re not washing your hair daily, you need to shampoo twice.The first round lifts away product, oil, and debris. The second one actually cleanses your scalp. It’s a small shift that makes a huge difference.

Bottom line? Don’t skip the double cleanse. And don’t sleep on co-wash. It’s all about balance—and better hair days are just a wash (or two) away. 😉